Скачать или смотреть “You Ain’t Gonna Last Long If You Ain’t Authentic” – Money Nels on Loyalty, DJs & Street Politics

In this 247HH Culture Builders episode, Money Nels delivers a reality check on the importance of authenticity, loyalty, and knowing who really moves the culture.

🧠 From having the streets behind you to building real relationships with DJs and tastemakers — Nels reminds us that success in hip hop is built off respect, consistency, and keeping your name clean.

🔥 If you’re faking it, you won’t make it. This is game from a real Culture Builder.

⏱️ Timestamps:
00:00 – Nels on loyalty: “It’s bigger than a check”
01:00 – Why your name and rep matter in this industry
02:10 – You can't buy your way into credibility
03:15 – Artists who lose because they ignore DJs and tastemakers
04:30 – “You better know who you’re disrespecting”
06:00 – Loyalty vs. label decisions: what’s the cost?
07:40 – The importance of real relationships in hip hop
08:55 – Culture Builders sign-off

📲 Follow @247HH for more gems from the culture’s power players.

#MoneyNels #CultureBuilders #HipHopBusiness #AuthenticityMatters #HipHopLoyalty #247HH #DJs #MixtapeEra #HipHopGame