Скачать или смотреть Team Helpmate – Week 3, Meeting 2

In Week 3, Meeting 2, Team Helpmate focuses on defining their marketing strategy and exploring monetization options for their micro-business project. The team discusses key frameworks such as VRIO, GE Matrix, and BCG Matrix to assess their internal capabilities and competitive positioning. They also begin analyzing initial user data using Google Analytics to uncover demographic trends and engagement insights.

The conversation includes planning for the creation of a donation or promotional video and laying out strategies for monetization through advertising, services, or subscriptions. This session reflects their growing understanding of data-driven marketing, business development, and digital positioning in preparation for finalizing their Module 2 deliverables.