Скачать или смотреть Only 1 Out Of 10 Leads Could Afford Her Offer (Meta Had No Idea)

Only 1 out of 10 people could afford her offer.

After just one week of running SimpleCheck reports, she discovered the truth:

90% of her leads couldn't even afford the payment plan.

But here's the problem:

Meta saw clicks. Form fills. Calls booked. Intent.

So it kept pile-driving more money at the same broke audience.

Intent without capacity is a recipe for disaster.

You don't want your ads constantly shown to people who have zero capability of buying.

So here's what she did:

✅ Threw unqualified leads into an exclusion list
✅ Fired conversion events only when qualified leads came through

Now Facebook actually does what you wanted it to do in the first place:

Find you buyers. Take your money. Leave you with profit.

Stop teaching Meta to target broke leads.

Start feeding it real buyer data.

Your pixel isn't broken. It's just being trained on the wrong people.