Protea Conversation - Episode 25 - Rory Henry

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Meet Rory!

Zane Stevens speaks with Rory Henry, a certified financial planner and behavioral financial advisor, about the integration of behavioral finance and holistic wealth management.

Rory discusses his journey from tax professional to wealth management, emphasizing the importance of a holistic approach that considers all aspects of a client's financial life. The conversation delves into the evolution of financial advisory, the significance of understanding clients' emotional relationships with money, and the necessity of having difficult conversations to guide clients toward their ideal futures.

Rory also explores the concept of money scripts and how they influence financial decisions, advocating for a values-based planning approach to create meaningful financial strategies. In this conversation they discuss the intricate relationship individuals have with money, the importance of self-assessment in financial planning, and the need for holistic approaches in wealth management.

Rory shares insights from his new book aimed at accounting professionals, emphasizing the integration of behavioral finance and the necessity of engaging non-financial spouses in financial discussions. He also highlights his mission to reduce financial stress and expand financial literacy through media.

Takeaways
Holistic financial planning encompasses all aspects of a client's financial life.
Behavioral finance plays a crucial role in understanding client decisions.
Asking the right questions can lead to deeper client insights.
The emotional side of finance is often overlooked but essential for effective advisory.
Engaging in future self-exercises can provide clarity on financial goals.
The accounting profession is evolving into a more holistic advisory role.
Improv can enhance personal development and public speaking skills.
Asking for help is essential for growth and learning.
The future of accounting is bright with many opportunities.

Sound Bites
"Return on relationship is key."
"We need to ask the right questions."
"We're advising clients from womb to tomb."
"Don't be afraid to ask for help."

Chapters
00:00 Introduction to Holistic Wealth Management
05:14 The Evolution of Financial Advisory
10:00 Understanding Holistic Financial Planning
15:10 The Role of Behavioral Finance
19:51 Navigating Difficult Conversations in Advisory
24:58 Exploring Money Scripts and Their Impact
30:01 The Future of Financial Advisory
30:01 The Importance of Self-Assessment in Financial Planning
31:00 Introducing the Book: A Guide for Accounting Professionals
34:18 The Value of Holistic Financial Planning
36:57 Engaging Non-Financial Spouses in Financial Conversations
38:49 Rory's Mission to Reduce Financial Stress
39:45 Future Goals: Expanding Financial Literacy through Media
41:18 The Role of Improv in Personal Development
46:58 Advice for New Accountants and the Future of the Profession

Connect with Rory:
LinkedIn personal -   / roryshenry  
Get the book - https://advisror.com/

Protea Conversations is an enlightening leadership podcast that delves into the dynamic world of business and accounting. In each episode, we engage with seasoned leaders to unravel their unique stories, uncovering pivotal advice that has shaped their success. Our guests generously share insights and practical guidance, offering listeners valuable lessons to propel their own career trajectories.

Our dialogues aim to spark ongoing discussions about the varied experiences, opportunities, and challenges confronting today's leaders.

Through these conversations, we aspire to cultivate a forum where ideas on building a more diverse, inclusive, and successful professional landscape can flourish. Whether you're an aspiring leader or an established executive, our podcast offers simple yet powerful advice to accelerate your growth and broaden your understanding of leadership in today's ever-evolving global environment.

Join us on Protea Conversations to be a part of this journey.

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