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How Zomato Built a Billion-Dollar Empire: Secret Marketing Hacks Revealed!

Ever wondered how a simple idea turned into India's food-tech unicorn giant, Zomato? From humble beginnings scanning restaurant menus to dominating India's food delivery market, Zomato's journey is a masterclass in entrepreneurship, innovation, and bold marketing strategies.

ZOMATO Business Case Study - How it became a billion dollar brand?

In this exclusive video, discover:

✅ Zomato's Early Days: How two IIT grads solved a daily-life problem, creating a service that millions didn't even know they needed!
✅ Pivot to Food Delivery: The critical move that allowed Zomato to beat giants like Swiggy and Uber Eats.
✅ Marketing Genius: From quirky ads and viral memes to emotional, relatable content—learn how Zomato grabbed the nation's attention and turned customers into brand ambassadors.
✅ Psychological Hacks: Uncover the powerful marketing tactics (like Urgency Marketing, Charm Pricing, and Personalization) Zomato used to boost engagement and sales.
✅ Biggest Campaigns & Controversies: Relive iconic campaigns, celebrity endorsements, and the bold statements that shaped Zomato’s brand image.
✅ Financial Insights: Was Zomato’s aggressive marketing spend worth it? Deep dive into the company's financial results and learn about their long-term strategy.

Whether you're an aspiring entrepreneur, marketing enthusiast, or simply a fan of Zomato’s witty memes, this video will inspire you to dream big and innovate fearlessly.

Key Lessons Covered: Adaptability, Attention-Grabbing Marketing, Long-term Brand Building, and Innovation.

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