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💎 The Diamond Scam? The Truth About Retail Markup! 💰

Think you're buying a “precious” gem? Think again. In this short, we expose the eye-opening truth behind the diamond industry — from inflated retail markups to manufactured scarcity and expert marketing tactics that keep consumers in the dark.

Retail diamonds often come with a markup of 100% to 300% or more, meaning what you paid thousands for might only be worth a fraction of that on the wholesale market. But why are prices so high? And who’s really profiting from your purchase?

We break down:

💍 How jewelers use emotion to sell overpriced stones

📉 Why resale value is shockingly low for most diamonds

🏗️ The role of De Beers and the artificial control of supply

💡 What you should know before buying a diamond

Before you spend a dime on that shiny rock, watch this first — it might change the way you view the entire diamond business.

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