Скачать или смотреть Red Ocean Strategy: How to survive in a competitive market?

In 2020 Gartner Research reported 16% growth in the software-as-a-service market. And it has been only rising since! This means that competition in the SaaS market is growing too. A blue ocean turns into a red ocean.

What does it mean? Let’s find out!

In this video, I will share the best red ocean strategy that will help you beat the competition in any crowded market.

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• The Product Owner's Secret Weapon: How Design Drives Results –    • The Product Owner's Secret Weapon: How Des...  

• Red Ocean Strategy for SaaS Looking to Grow in Competitive Markets – https://www.eleken.co/blog-posts/red-...

• Red Ocean vs. Blue Ocean. A Practical Guideline on Your Business Strategy – https://www.eleken.co/blog-posts/red-...

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00:00 – Intro
01:41 – Effective red ocean business strategies
01:48 – Strategy #1 Discover a viable market
02:07 – Strategy #2 Product-led growth
02:30 – Strategy #3 Partner up on integrations
03:00 – Strategy #4 Don’t offer a product, offer a solution
03:37 – How design can help you win in the red ocean
04:10 – Productivity platform Process Place
04:53 – Let’s look at Cheerity