Скачать или смотреть Extra mile — how and why to go it.

Extra mile — how and why to go it. And why curiosity is the only way to give meaning to your time.

Recently we chatted with Sergey Andronov - lead of the in-house design studio at Manychat, and covered a lot of great ground:

• how to build a team and business environment where people don’t need to be motivated to go the extra mile — where it’s simply part of the process and culture, and genuinely enjoyable
• how to turn small tasks into big wins
• the role of a lead in this process: how to use perfectionism without crushing the team, but instead motivating people and giving them space to experiment and grow
• how this kind of culture and environment contributes to real business results
• and, of course, a bit about AI — where the extra mile still matters, and where the baseline is simply the new minimum

The links:

Manychat: https://manychat.com/
Sergey’s Telegram channel: @designgest

Case studies:
• Chronically Online — a media project for creators
https://the-brandidentity.com/project...
• Merch project
https://the-brandidentity.com/project...

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Mike
Linkedin:   / mikeshishkin