Скачать или смотреть Wearing all the hats in marketing. How to prioritise, stay focused, and grow with a small team

In this episode of You’re Not The Only One, Gill is joined by Kevin Walton, Head of Marketing at The Original Baker, to talk honestly about what it’s really like wearing all the hats in marketing.

From global growth at Wren Kitchens to leading brand and strategy inside a fast-growing food business, Kevin shares what actually helps when:

You’re juggling brand, sales, strategy, and delivery
Budgets are tight and pressure is high
You are rebranding without losing loyal customers
You need to balance B2B and B2C messaging
Everything feels urgent at once

They dig into:
Why storytelling beats scatter-gun marketing
How to prioritise when your calendar is chaos
The real challenge of repositioning a premium food brand
What small businesses can learn from bigger brands
Why talking to customers still beats dashboards
How to protect thinking time in fast-moving teams
The tension between short-term sales pressure and long-term brand building

If you’re a marketing manager, founder, or business owner trying to do everything at once, this one is for you.

Links:
The Original Baker:
Website - https://www.theoriginalbaker.co.uk/
Facebook -   / theoriginalbakeruk  
Instagram -   / theoriginalbakeruk  
Kevin's LinkedIn -   / kevin-walton-18622a83  

Gill Bishop, CherryAid Marketing:
LinkedIn -   / gill-bishop  
Subscribe to my newsletter - http://eepurl.com/hSoVQj
Website - https://www.cherryaidmarketing.co.uk/

About Gill

Gill runs CherryAid Marketing and works with FMCG and product-based businesses who want clarity in their marketing strategy or need help getting their story straight for retail.

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