Скачать или смотреть China's Coffee Wars

Two Chinese coffee store brands have gone abroad. Luckin Coffee opened its first store in Manhattan and Cotti Coffee is already active in several markets. But who are these brands and how did they change how Starbucks is doing business in China? Time to learn more about the Coffee Wars between Luckin, Cotti and Starbucks in China.

This video is a slidecast of a presentation Ed Sander gave during the K5X-pedition study tour to China in October 2024. Before heading into the city to explore different coffee stores and their digitisation, Ed shared his insights from research for Tech Buzz China with the group.

We are happy to now be able to share this presentation as a slidecast so you can learn more about new competitors arriving in your markets.