Скачать или смотреть How to Identify and Meet Customer Needs | Business: Explained

Understanding and meeting customer needs is essential for driving growth and innovation. By identifying the functional, social, and emotional motivations behind customer behavior, you can design experiences that build trust, inspire loyalty, and encourage repeat business. Using tools like the Look, Ask, Try framework, you can uncover valuable insights that lead to better products, services, and strategies.

Applying design thinking helps turn those insights into creative, practical solutions. By empathizing with your customers, clarifying problems, ideating new approaches, and testing prototypes, you can ensure every decision aligns with their needs—and your organization’s goals.

To learn more about assessing and meeting customer needs, check out our Business Insights Blog: https://hbs.me/2p8ndfrw
Explore our Design Thinking and Innovation course: https://hbs.me/3sjnapd5