Consumer Behavior, AI Advances, and Disruption │The Exchange: Episode 54

Karen Lynch and Lenny Murphy explore key trends and developments in the research industry, starting with an in-depth look at retail trends and consumer behavior, especially how value pricing plays a role in today’s economy. They also discuss major industry updates, including mergers, acquisitions, and funding news, while highlighting the increasing centralization in the field and the growing need for strategic intelligence. Moving into AI, they examine new tools like Canvas AI and Lumivero, and share their thoughts on a new survey tool claiming to be the world’s first conversational AI survey. They wrap up by discussing the role of AI in market research, share excitement over AI-powered platforms like Paper Guide.


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LINKS FROM THE EPISODE:

Walmart and Target are winning the inflation economy's endgame:
https://qz.com/walmart-target-costco-...

WhyHive Announces $600k Pre-seed Round:
https://www.whyhive.com/blog/whyhive-...

Directions Research, SEEK Company, and Aimpoint Research Unite to Form The Directions Group:
https://www.prnewswire.com/news-relea...

Circana to Acquire NCSolutions and Nielsen’s Marketing Mix Modeling Business:
https://www.circana.com/intelligence/...

Cision Launches Full Media Monitoring in Asia Pacific:
https://www.mrweb.com/drno/news37172.htm

Forsta creates survey feature to combat ‘ghost completes’:
https://www.research-live.com/article...

Canvs AI Introduces Natural Language AI Customization for Thematic Analysis:
https://canvs.ai/ai-theme-customization/

MyLumivero Portal: Do More with Your Data:
http://email.prnewswire.com/ls/click?...

TheySaid introduces AI-driven surveys that turn single-question surveys into real-time conversations:
https://www.theysaid.io/?ref=producthunt

Minimizing Risk and Inspiring Innovation When Using GenAI and LLMs:
https://thearf.org/?post_type=ua_reso...

Discover, Read, Write and Manage Research with Ease:
https://paperguide.ai/

OpenAI announces a search engine called SearchGPT; Alphabet shares dip:
https://www.cnbc.com/2024/07/25/opena...

Google I/O wrap-up: Gemini AI updates, new search features and more:
https://www.cnbc.com/2024/05/14/googl...



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