Скачать или смотреть Are you adding value, or just being annoying?

Most businesses try to upsell or cross-sell too soon.

Ken Rapp shared a different perspective on the podcast:
👉 Never upsell or cross-sell until you’ve provided at least 5 value-add touches.

That means shifting your perspective away from “How do I sell more?” and toward “How do I help the buyer on their journey?”

Because the truth is:
• People buy when they feel understood.
• People stay when you keep creating value.
• And people grow with you when the timing is right.

This clip will make you rethink how you approach your customer relationships—especially if you’ve ever been tempted to pitch before building trust.

What’s your take: do you think most businesses try to sell too soon?

Full episode with Ken Rapp now live on Digital Dominance.