How BookMyShow Became A Monopoly - 78% Market Share

Описание к видео How BookMyShow Became A Monopoly - 78% Market Share

BookMyShow is an absolute monopoly with a 78% market share of the online ticketing segment in India. While the #business started way back in 1999, #BookMyShow has stood the test of time to beat giants like #PayTM and PVR.

But how did BookMyShow manage to establish a monopoly in its business in the first place? How has it established a #Monopoly in its business such that no other competitor, not even Vijay Shekhar Sharma and his PayTM, has been able to dethrone them?

In this video, we unravel the story of BookMyShow and explain the technological and marketing innovations adopted by them. Find out how Ashish Hemrajani established the largest online ticketing service in India on his own!



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