Скачать или смотреть Oxendine Law | The Podcast Intro Trailer — A Follow Up Media Case Study

When Oxendine Law, one of Georgia’s leading divorce and family law firms, approached Follow Up Media to create a podcast intro trailer, they didn’t want a standard legal open — they wanted a cinematic statement.

In just 10 seconds, we had to capture the essence of a new beginning — balancing professionalism, emotion, and elegance to introduce a show that gives listeners clarity and confidence during life’s toughest transitions.

The result? A powerful micro-trailer that defines the tone of every episode to come.

💡 The Challenge

Create a 11-second podcast intro that visually and emotionally represents the firm’s values.

Communicate transformation — from uncertainty to strength — in a way that feels empowering, not heavy.

Design visuals and sonic elements that could scale across all platforms, from YouTube to Spotify video intros.

With no dialogue and minimal time, our focus was precision storytelling: every beat, light flare, and note had to carry meaning.

🎨 Creative Direction

We crafted a visual language rooted in light, motion, and renewal.

✨ Concept: “From Chaos Comes Clarity”

Typography: Strong, refined serif treatment for “Oxendine Law” and the tagline Divorce & Family Law Attorneys.

Sound Design: Custom sonic logo composed by Mark Wolfe

This wasn’t just an intro — it was an identity piece that instantly builds credibility before a single word is spoken.

🚀 Execution

Duration: 10 seconds

Format: Vertical and horizontal variants for cross-platform use

Elements: Custom animation, sonic branding, and logo integration

Deliverables:

Podcast intro trailer (YouTube + social)

Audio-only version for streaming platforms

Clean versions for use across future branded content

Every second of this trailer was engineered for retention, pacing, and emotional resonance — ensuring the viewer feels the Oxendine brand before they even hear the first line of the show.

🎯 The Result

The Oxendine Law Podcast Intro Trailer immediately set the tone for the series — confident, compassionate, and cinematic.

It became the foundation of Oxendine Law’s new media identity, used across social platforms, video episodes, and promotional campaigns.

🌟 Impact

Established Oxendine Law’s signature sound and motion identity

Reinforced trust and professionalism with cinematic polish

Elevated the podcast’s perception and brand value at launch

Provided scalable assets for long-term content branding


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