Скачать или смотреть Ep. 8: Google Search Attributes that Attract –Rise & Rank w/ RankPast Local SEO Podcast: GBP Edition

Google Attributes that attract actual customers for your business. Ready to learn how to use this for your biz?

In this episode of Rise and Rank with RankPast, Kai and Aileen tackle one of the most important yet often overlooked features of your Google Business Profile: attributes. These little badges are your business's personality, and they make a huge impact on visibility, customer decisions, and SEO performance. It's time to stop blending into the background and start shining with all the right attributes.

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Attributes are like the signs on a storefront that let customers know exactly what you offer—whether that’s free Wi-Fi, wheelchair accessibility, or a dog-friendly vibe. Google—and your potential customers—are looking for these features when deciding where to spend their time and money. So, it’s time to make sure you're not leaving any of them out.

What you'll learn: 🔥

Attributes = Visibility: Businesses with the right attributes pop up more in search results, leading to more customers.

-Attributes Make Decisions Easy: Whether it’s “Free Wi-Fi” or “Kid-friendly,” these details help customers make quick choices.

Google Loves Attributes: Businesses with detailed attributes get priority in search rankings, so don’t skip them.

Action Steps: 👉

-Add relevant attributes to your Google Business Profile.

-Encourage customers to mention features like “cozy vibe” or “best vegan options” in their reviews.

Keep your attributes updated, and check out the full list of options based on your business category.

⏱️⏱️VIDEO CHAPTERS⏱️⏱️:

00:00:00 - How to Optimize Your Google Business Profile for More Leads
00:00:20 - Boost Local SEO: Tips to Outshine Competitors on Google
00:00:40 - Why Attributes Matter for Your Google Business Listing
00:01:06 - Adding Attributes: Make Your Business Stand Out Online
00:02:06 - Increase Visibility with Accessibility and Amenities Features
00:03:08 - Case Study: Coffee Shops Using Google Profile Attributes
00:04:06 - Family-Friendly and Unique Attributes That Attract Customers
00:05:03 - Step-by-Step Guide: Editing and Adding Attributes in GBP

If you’re ready to stand out in the crowd, managing your Google attributes is a must. Listen now for all the tips, laughs, and actionable advice you need to rock your local SEO. And, don’t forget to check out Rankpast for even more ways to optimize your business profile!

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RankPast Digital is a local SEO agency and the producer of the Rise & Rank with RankPast local SEO Podcast. https://rankpast.com/podcasts/gbp-edi...

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Get Episode 9: https://rankpast.com/podcast/gbp-ep9-... to learn how to master your product listings!