Скачать или смотреть The Boron Letters by Gary Halbert explained in 3 minutes

If you’re trying to sell anything — a product, a service, or even yourself — The Boron Letters by Gary Halbert will completely change how you think about marketing and persuasion.

Most marketing books are written to be sold.
The Boron Letters was written to be used.

In this video, I break down why Gary Halbert’s prison letters to his son became one of the most influential marketing books of all time — and why they still matter today, even in the age of AI.

You’ll learn:

Who Gary Halbert was and why he’s considered a legend in direct response marketing

How The Boron Letters were written from prison as a survival guide for life, health, and money

Why marketing psychology never gets outdated

How to find desperate buyers and understand what people actually want

Why strong writing and persuasion skills matter more than ever today


If you’re into marketing, copywriting, business, persuasion, or self-improvement, this book (and this video) is worth your time.

📚 Book discussed: The Boron Letters by Gary Halbert

📌 Topics: marketing psychology, copywriting, persuasion, direct response