Скачать или смотреть Global Strategies to Combat Counterfeiting: Part 1 of 2

Strategies, evolved and expanded by publishers, for combating content piracy in response to increasingly sophisticated counterfeiting techniques, yield the most promising ways forward. Collaboration across businesses, industries, and continents, pulling together the expertise of legal, content, production, sales and marketing teams globally are discussed. "The Never-ending Story of Pirates: Global Strategies to Combat Counterfeiting" examines a variety of international perspectives across different industries. Discussion leader for both programs is Michiel Kolman, Senior Vice President of Information Industry Relations at Elsevier; presenter is Emma House, the Founder of Oreham Group. Recorded in 2021.
Watch here Part 2 of 2:    • Global Strategies to Combat Counterfeiting...  

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