Winning The Race For Focus

Learn about the dance between Marketing, Ecommerce, and Engineering teams to run a performant ecommerce site with best-of-breed composable architecture.

Attention Economy: Winning the Race for Focus by Shawn O'Neill

Explore the fine line between "Break the Internet" and "Zero Downtime" from a Marketing, Ecommerce, and Engineering perspective. Learn how web platform advocates have an obligation to help clients navigate the challenges they face in an ever-more-difficult marketing and sales environment.

Composable Commerce: Best of Breed to Win the Race by Thomas Mulreid

Learn how best-of-breed composable commerce architecture has the best chance of running a performant e-commerce site and understand its advantages over monolith.