Скачать или смотреть Boost Your Leads with SEO & StoryBrand Marketing: Expert Tips from Margee Moore

In this eye-opening episode of Business Success Tips, host Paul Sanneman from Contractor Staffing Source interviews Margee Moore, the mastermind behind Big Orange Marketing. If you're a contractor or business owner looking to elevate your marketing game, this video is a goldmine of actionable advice and proven strategies.

"StoryBrand marketing is about making the customer the hero of the story and the business the guide. By following this seven-part framework, we can clarify your message and make it compelling to your audience." - Margee Moore

🚀 What Makes Big Orange Marketing Unique?
Big Orange Marketing stands out from the crowd by being StoryBrand certified. This certification means they excel in message simplification and SEO, ensuring your story reaches and resonates with your target audience. Learn how they create beautiful websites and ongoing content plans that help you get found, generate leads, and grow your business.

🎯 Understanding StoryBrand Marketing
Margee explains StoryBrand marketing, a method based on Donald Miller's book "Building a StoryBrand." This approach uses a seven-part framework to make your customer the hero and your business the guide. By following this framework, you can clarify your message and make it compelling to your audience.

00:00 - Introduction to Paul Sanneman and Margee Moore
02:30 - What Makes Big Orange Marketing Different?
04:45 - Overview of StoryBrand Marketing
08:15 - Applying StoryBrand to Different Industries
12:30 - Real-Life Examples and Success Stories
18:00 - SEO and Content Strategy Insights
22:45 - Budgeting for Marketing Success
26:00 - Using AI for Content Creation
30:45 - Engaging with Your Community and Local SEO
35:00 - Q&A and How to Contact Margee Moore

🌟 Practical Applications and Success Stories
Margee shares practical examples of how StoryBrand marketing works in real life. For instance, instead of just selling homes, they created a narrative for Rivers Point Estates that invites potential buyers to "Come explore with us." This higher vision taps into the lifestyle aspirations of customers, making the marketing message more impactful.

📈 SEO and Content Strategy
Learn the importance of having an optimized website, consistent content creation, and community engagement to boost your search rankings. Margee also discusses the role of AI tools like ChatGPT in generating content, stressing the importance of human editing to maintain authenticity and quality.

💡 Marketing Budget and Strategies
Margee advises starting with 1% of your annual revenue for marketing, with a goal to increase to 7% as your business grows. She suggests allocating 60-70% of your budget to SEO and owned media, and 30-40% to pay-per-click and other paid strategies.

🗣️ Call to Action
Don't miss out on these invaluable insights! Contact Paul Sanneman at Contractor Staffing Source to learn how they can help you build a great team and achieve your business goals. Visit www.contractorstaffingsource.com or call (858) 727-0165.

For personalized marketing strategies, reach out to Margee Moore at Big Orange Marketing. Visit www.bigorange.marketing and discover how they can transform your business's online presence.

🔗 Stay Connected
Make sure to follow up with Paul Sanneman and Margee Moore to leverage their expertise in contractor recruiting and marketing. Their combined knowledge can take your business to the next level.

Contact Paul Sanneman at:

Website: www.contractorstaffingsource.com
Phone: (858) 727-0165
Contact Margee Moore at:

Website:
Email: [email protected]
🔥 Don't Miss Out
Implement the strategies discussed in this video to see real growth in your business. From understanding StoryBrand marketing to optimizing your SEO efforts, these tips are designed to help you succeed.

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