Скачать или смотреть The Leanpub Podcast 🎙️ Feat. Max Guernsey, III, Co-Author of Ready: Why Most Software Projects Fail

In this Leanpub Podcast episode, Leanpub co-founder Len Epp interviews Max Guernsey, III (https://leanpub.com/u/MaxGuernseyIII), co-author of Ready: Why Most Software Projects Fail and How to Fix It (https://leanpub.com/ready) and co-founder of Producore (https://www.producore.com).

With decades of experience in the software industry, Max shares insights from his diverse career across technologies and domains. He discusses why so many software projects fail - often due to the gap between strategy and execution - and how organizations can address these problems through better alignment and learning.

The conversation explores Max’s work in consulting, his perspective on Agile practices, and his emphasis on creating the conditions for teams to succeed. He highlights how focusing on readiness, rather than rushing to execution, can dramatically improve outcomes. Along the way, Max shares practical advice on building healthier organizations, fostering adaptive learning, and making Agile principles work in practice rather than in theory.

This episode is full of valuable insights for software developers, managers, and leaders who want to understand why failure is so common in projects and how to build the kind of environments where teams can thrive..

This interview was recorded on August 25, 2025.

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About the Book

Ready is a book for anyone involved in software development who are tired of underdelivery, chronic rework, and unclear requirements.

You may already have tried investing in team execution skills, improved implementation of your process framework, or refurbishing the code and still need more improvement.

This is because the principal constraint for most software development teams is not team skills, it's requirements maturity. Even mature teams with the right skills still struggle when they are working to immature requirements.

Ready introduces RMF (Requirements Maturation Flow), a practical and deeply structured approach to aligning Product and Engineering without replacing your existing process.

Whether you're using Scrum, Kanban, or something custom, RMF helps you stabilize scope, eliminate carryover, and deliver what actually matters.

If your teams feel stuck at the edge of "almost done", this book will show you how to break the cycle and unblock your team(s) for good.

About the Author

Max is a seasoned veteran of the software industry with nearly three decades of experience in a wide variety of technologies and domains.

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