De-mystifying the NHS – What you need to know about the NHS as a market for your health technology

Описание к видео De-mystifying the NHS – What you need to know about the NHS as a market for your health technology

Are you a global market access lead looking to understand the challenges faced by your UK affiliates? Or do you work at a national level with responsibility for bringing a new health technology to the NHS in England? In July 2024, Global Whispers and NHS Whispers came together, to bring you an overarching view of what it takes to access the NHS with a medtech or pharmaceutical innovation.

Guest speaker Dr Faris Al-Ramadani who shared his experience of introducing new technologies to the NHS from both sides of the fence: as a PCN Clinical Director and GP Partner, and as a HealthTech and Venture Capital Consultant.

The NHS in England is complex and ever changing. Recent years have seen the introduction of new structures, new decision-makers and new priorities. If you’ve fallen out of the loop of what’s happening with the NHS, this webinar is here to help.

After de-ciphering some of the new(er) NHS terminologies and structures, we discuss:

The key steps for introducing a new health technology to the NHS
Who to speak to, when and where
What to include in your value proposition to appeal to NHS decision-makers
How to best meet key stakeholders’ needs
The challenges of bringing a new technology to the NHS in England

Learn more about this webinar at: https://mtechaccess.co.uk/de-mystifyi...

Discover more about how we can support your UK launch strategy at: https://mtechaccess.co.uk/strategic-u...

Jump to:
00:00 - Introductions and welcome
06:08 - Overview of NHS organisations and structures
09:50 - Who should you talk to when launching a new health technology in the UK?
12:57 - Needs, pressures and tensions between NHS organisations
17:35 - Health inequalities and demonstrating outcomes for particular demographics
21:26 - What is the DES? What are ARRS roles?
24:50 - What evidence is most convincing?
31:43 - What timescales does the NHS look to for ROI?
33:12 - Targeting communications to HCPs and NHS stakeholders
37:17 - How can we make NHS-industry collaboration as smooth as possible?
43:16 - How not to scare off a skittish NHS?
46:35 - How are medical devices funded in community settings?
48:56 - Are there ways to speed up implementation and adoption across the NHS?

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