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In this video, we talk to Maria Karr, a top PR expert who has helped to launch and grow some of the most successful beauty brands in the world. We discuss how to break into the PR industry, how to build a successful career, and how to navigate the ever-changing landscape of PR.

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✅Timestamp
00:00 - Intro
01:57 - Introduction Maria Karr
03:42 - About the Siberian city of Barnaul and how Maria came to NYC in 2007
04:45 - How Maria's life changed since she came to NYC
06:05- About eduction in the US - Baruch college and NYU
06:58 - About choice of professional path
08:30 - About experience working in HBO talents acquisition
09:23 - Why Maria Karr decided to pursue her career in Public Relations
10:10 - About working in Lincoln center Public Relations
11:07 - The role of education in a career
13:36 - How Public Relations industry changed for last 10 years
15:04 - About the transition from corporate job to entrepreneurship
16:03 - About inspiration creating platform for Russian beauty brands
18:03 - Entrepreneurship challenges
23:01 - How is that to be female entrepreneur in the US
23:48 - Female entrepreneurs community
25:13 - How to start entrepreneurship journey
26:08 - About cosmetic executive women community
27:34 - Public Relations for beauty brands
29:18 - Public Relations with a small budget
31:58 - Ad integration about Aromazeia Oils
33:38 - How to find Public Relations tools which works for your brand
40:20 - Should the brand voice their values
43:19 - Emotional connection with the brand
45:41 - Public Relations manager key qualities
49:08 - The differences working on the Public Relations agency, on corporate side and on your own brand
52:08 - Storytelling for brand
54:01 - How Public Relations works in a long terms, how many touch points
57:54 - Pitfalls of Public Relations career
60:03 - About signature Public Relations course in Baruch college New York
01:03:39 - How to pitch journalists
01:05:48 - Holistic Public Relations
01:07:08 - Advice to future Public Relations manager

Links:
Maria Karr IG:   / maria_instalife  
  / maria-karr-05a80a31  
Host Daria Mudrova:   / darimudrova  
  / daria-mudrova-3a6ba873  
Cosmetic Executive Women: https://www.cew.org
Aromazeia oils: https://www.amazon.com/stores/Aromaze...

Video Title: How To Make It In The US PR Industry? Secrets From A Top PR Expert | SheDidItShow.com

This video is about How To Make It In The US PR Industry? Secrets From A Top PR Expert. But It also covers the following topics:

PR Industry In the US
Beauty Pr Strategies
Entrepreneurship In PR

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