Скачать или смотреть The State of SEO After Google I/O 2025 (What Bloggers Need to Know)

I watched the entire Google I/O 2025 so you don't have to! And I'm not just going to tell you what they said. I'm going to tell you what it actually means to us as bloggers and online business owners.
We'll get into the changes to Gemini, the redesign of Google Search with AI Mode, and the massive shift that could kill affiliates entirely... unless you pivot your strategy.
I'll also talk about how this relates to other industry changes with AI, zero click searches, and multimodal online presences.
It's a long one, but it's action packed! Plus my service dog pops up to hang and offer some emotional support during all this change.

If you prefer to listen to this, get the She Knows SEO podcast and download it on whatever your podcast app of choice is:
https://app.helloaudio.fm/feed/8a3a68...

If you prefer to read, here's the blog post version:
https://sheknowsseo.co/google-io-2025/

🔨 Sources I used/referenced:
Top ways to ensure your content performs well in Google's AI experiences on Search: https://developers.google.com/search/...
How to Rank for ChatGPT Search: https://sheknowsseo.co/chatgpt-search...
Demo of Google AI Mode from the Keynote: https://www.youtube.com/live/o8NiE3XM...
Cloudflare CEO zero click searches:    • Cloudflare CEO on the rise of 'zero-click ...  
AI features and your website: https://developers.google.com/search/...
AI Overviews and your website: https://developers.google.com/search/...
Google Search's guidance on using generative AI content on your website: https://developers.google.com/search/...
Schema how to email: https://ck.sheknowsseo.co/posts/i-wis...
Rank Math: https://sheknowsseo.co/recommends/ran... [aff]
Kadence: https://sheknowsseo.co/recommends/kad... [aff]
Backlink Strategy:    • I’m changing my backlink strategy. Here’s why  
Tomiko Harvey Article: https://tomikoharvey.com/google-creat...

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🎥 Watch Next:
How to Rank YouTube Videos on Google & YouTube:    • How to Rank YouTube Videos on Google & You...  
If I started from scratch with SEO in 2025, I'd do this:    • If I started from scratch with SEO in 2025...  

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👍 If you liked this video, please like and subscribe:    / @sheknowsseo  
🔥 Get my FREE Content Audit Checklist for SEO: https://sheknowsseo.co/youtube
🏆 Check out all my freebies and courses here: https://sheknowsseo.co/everything


Timestamps:
0:00 Intro & Meet Service Dog Theo
1:10 What Google I/O Means for Publishers
3:00 Future of Ad Revenue & Monetization
6:32 Importance of Building a Brand
10:04 AI & How Search Is Changing
13:37 Google’s New Shopping Features
15:45 Gemini AI Coming to Google Products
18:30 How Publishers Should Respond
23:12 Technical Insights from the Keynote
30:22 New Search & Translation Demos
33:25 AI Agents & Gemini App Features
40:13 Content Optimization for AI Search
43:35 Measuring AI Traffic & Analytics Issues
48:14 Action Steps for Publishers
51:42 Building a Human Brand & Final Thoughts