Скачать или смотреть Advertising Legend Ambi Parameswaran On His New Book 'Marketing Mixology' & Lessons For Marketers

In a rich and reflective conversation, Storyboard-18's Shibani Gharat sat down with advertising legend Ambi Parameswaran to unpack the sharp insights from his new book, 'Marketing Mixology'. He delved into how brands must rewire their approach for India’s tier-2 and tier-3 audiences, where regional relevance now trumps national templating. From the shifting agency-client dynamic to mentoring Gen Z marketers, Ambi as always brought a refreshing blend of wisdom and wit. Listen in.

#ambiparameswaran #marketingmixology #marketinglessons #genzconsumers #marketingideology #cnbctv18 #businessnews #businessnewstoday #businessnewsinenglish #sharemarkettoday

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