Tips to Design Your B2B Tech Startup Website v1.0

Описание к видео Tips to Design Your B2B Tech Startup Website v1.0

In my career, I've seen thousands of vendors' websites. Some were good, but most of them were really poor. Most people who are to start their B2B technology startup have a few doubts about how to create their website.

So I decided to record this video, where we go through my biggest learnings and

Here are a few tips on how to accelerate that step:
1) The aim of your first version of your website is to prove your "credibility". No lead gen, no pricing, no fancy marketing images, no SEO.
2) Make it easily pivotable - your first layouts need to be simple, so you can change the content as you progress, as many times as needed. Remember this is only version 1.0 of your website.
3) Use simple verbiage/communication as anyone needs to understand, but include bits and pieces of sentences that only one of your target personas will resonate with.
4) Use simple but diverse Call-to-actions (CTAs) to start learning what triggers interest, what Personas are hanging out on your website and what content they like the most. Make your CTAs the trigger of a workflow that is as simple as possible, but still works.

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