Fireside Chat with Paul Polman, Business Leader, Influencer & Co-Author of Net Positive.

In this Fireside Chat, Jon Ratcliffe speaks with Paul Polman, Business Leader, Campaigner and Co-Author of Net Positive: how courageous companies thrive by giving more than they take.

This inspiring conversation is part of a series brought to you by the London Business School Marketing & Strategy Club. It covers topics around sustainable business, Paul's past CEO experiences, his new book and much more!

As a world renowned business leader, ex-Unilever CEO, campaigner and co-author of Net Positive, Paul Polman works to accelerate action by business to tackle climate change and inequality.

A leading proponent that business should be a force for good, Paul has been described by the Financial Times as “a standout CEO of the past decade”. As CEO of Unilever (2009-2019), he demonstrated that a long-term, multi-stakeholder model goes hand-in-hand with excellent financial performance.

Paul was a member of the UN Secretary General’s High-Level Panel which developed the Sustainable Development Goals and as an active SDG Advocate, he continues to work with global organisations and across industry to push the 2030 development agenda.

Paul’s new book, Net Positive, is a call to arms to courageous business leaders, setting out how to build net positive companies which profit by fixing the world’s problems rather than creating them.

He founded and chairs IMAGINE, a social venture dedicated to systems change as well as the B Team and Saïd Business School, and he is Vice-Chair of the UN Global Compact and Honorary Chair of the International Chamber of Commerce, which he led for two years.

Jon Ratcliffe has a long relationship with the London Business School, having guest lectured and organised lecture series at LBS since 2009 Jon is also the founder and CEO of Engage Video Group, a fast growth data-driven video technology company. EVG has reached billions of people with their videos over the last 5 years made for companies like Nestle, Unilever and Coca Cola. Jon has delivered keynote speeches on the main Debussy stage at the Cannes Lions multiple times focused on the power of social media video Jon is also a Global Agenda Council Member for the WORLD ECONOMIC FORUM. Jon was previously Head of Advertising for Google and led YouTube sales in multiple markets around the world. Jon also worked at Google's head office in San Francisco in the GoogleX marketing team - this is Sergy Brin’s team where Jon was working on marketing of Google Glass . Until recently Jon Ratcliffe was also an advisor to the Nelson Mandela Center for Memory.

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