System 1 Marketing - Thinking Fast And Thinking Slow

System 1 Marketing embraces Kahneman and Tversky's ideas about thinking fast and thinking slow. System 1 decisions are are intuitive decisions that can be made with little effort (thinking fast). System 2 thinking consists of decisions that take effort. Most of our decisions are intuitive System 1 decisions. We like thinking that is quick and simple.

Check out this video to learn more about System 1 Marketing at Intermark Group:
   • System 1 Marketing Decisions  

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