What if the biggest obstacle holding advisors back isn’t effort, intelligence, or opportunity, but a lack of clarity around sales, focus, and mastery?
In this episode of the Make Life Less Taxing Podcast, Daniel Hanzelka sits down with Jeff Thompson, creator of the 100K Target Life Day Framework, sales and marketing strategist, and author of Selling Secrets of the World’s Greatest Life Insurance Agent.
With more than 25 years in the industry, Jeff has helped dozens of advisors reach MDRT Top of the Table by mastering what truly matters: clarity of purpose, focus on the highest-impact activities, and disciplined execution over time. Drawing from his background in martial arts, Jeff explains why mastery isn’t about doing more, it’s about doing the right things repeatedly until they become second nature.
This conversation explores why most advisors don’t actually have a sales problem, they have a clarity problem. You’ll hear why chasing shiny objects stalls growth, how sales and marketing must work together, and what separates advisors who plateau from those who build lasting, intentional practices.
Grounded, practical, and perspective-shifting, this episode is for advisors who want more than transactions, they want impact, freedom, and alignment.
💡 In This Episode, You’ll Discover:
Why mastery—not motivation—drives long-term success
How the 80/20 rule applies to sales, marketing, and time
The difference between selling products and serving people
Why focus and clarity unlock exponential growth
How the 100K Day framework creates leverage without hype
👤 About Jeff Thompson
Jeff Thompson is a sales and marketing strategist with over 25 years of experience in the life insurance industry. He is the creator of the 100K Target Life Day Framework and has coached dozens of advisors to MDRT Top of the Table by helping them simplify, focus, and master the fundamentals that drive sustainable success.
🔗 Connect With Jeff Thompson
📍 Location: Minneapolis, Minnesota
🌐 Website: https://instituteofuntaxablewealth.com/
🔗 LinkedIn: / contact-info
🎧 About the Make Life Less Taxing Podcast
Make Life Less Taxing is a show dedicated to helping people build freedom, clarity, and purpose in every part of their financial life. No hype. No product talk. Just real conversations that help you think differently and live more intentionally.
🌐 More Episodes: https://makelifelesstaxingpodcast.com
📥 Be a Guest: https://makelifelesstaxingpodcast.com...
#MakeLifeLessTaxing #SalesMastery #AdvisorMindset #ClarityOverChaos #80_20Rule #WealthStewardship #PurposeDrivenBusiness #AdvisorGrowth
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