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From a 1997 startup in a small Guangzhou room to a global gaming giant, this is the story of NetEase. Discover how founder William Ding’s vision for free email in China revolutionized the country's internet landscape. When the dot-com bubble burst, NetEase was on the brink of collapse, with its stock plummeting to just $0.48. But a strategic pivot into online gaming, with the launch of the culturally resonant Fantasy Westward Journey, not only saved the company but redefined its future.

Learn how NetEase navigated challenges, including the loss of its Blizzard partnership and internal controversies, to emerge stronger. Today, with a focus on AI-driven innovation and in-house game development, NetEase continues to shape the future of gaming.

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