Скачать или смотреть Most people think selling a home starts with a sign in the yard - IT DOES NOT!

Most people think selling a home starts with a sign in the yard.

It doesn’t.

It starts with clarity.

Before you think about photos, fixes, or timing, you need to know one thing: what the market will actually pay for your home. Not what a neighbor listed for. Not a Zestimate. Real data. Real sales. That’s all “comps” are—homes like yours, buyers already said yes to.

Once you have that clarity, the next move isn’t “fix everything.”

That’s where people burn money.

You fix selectively. The spaces buyers emotionally anchor to—kitchens and bathrooms. Everything else is noise. You’re not renovating; you’re positioning.

And then comes the part that quietly decides how much money you walk away with: strategy.

Price matters more than people admit.
Timing matters more than people realize.

If you have flexibility, late winter into early spring creates momentum—more buyers, tighter inventory, stronger offers. Not always possible, but when it is, it’s a lever worth pulling.

Selling well isn’t about working harder.
It’s about making the right decisions in the right order.

If you’re unsure where to start, that’s normal.
Reach out. We’ll map it out together—clean, intentional, and without guesswork.