Thinking Twice: Revenge of the Tipping Point with Malcolm Gladwell

In 2000, New York Times bestselling author Malcolm Gladwell released the groundbreaking book “The Tipping Point: How Little Things Can Make a Big Difference”, which explored how small ideas can create lasting changes in everyday life through social engineering and the “tipping points” phenomenon. Two decades after the book’s original publication and in the spirit of an organizational mission that values a second look at seminal ideas, we speak with Gladwell about what he has learned and, in some cases, reconsidered. In this conversation with Open to Debate guest moderator Nayeema Raza, Gladwell discusses his sequel “Revenge of the Tipping Point: Overstories, Superspreaders, and the Rise of Social Engineering”, which looks at the darker side of social epidemics, what he thinks might have been wrong with some of his original theories, and how such thought evolution is a sign of growth.

Our Guest: Malcolm Gladwell, Bestselling Author; Co-Founder of Pushkin Industries

Nayeema Raza, Journalist and Co-Host of the Semafor Podcast “Mixed Signals”, is the guest moderator.

Timestamps:

(01:29) What drove Malcolm Gladwell to write “The Tipping Point”?

(04:30) What changes over the past 25 years inspired Malcolm Gladwell to write a sequel?

(06:54) Malcolm Gladwell talks about the broken windows theory.

(11:03) What did Malcolm Gladwell conclude to be a more effective strategy for reducing crime in big cities?

(12:24) What is it like to take on the role of your own editor?

(16:30) Malcolm Gladwell discusses the chapter on gay marriage.

(19:28) Has the common culture faded?

(24:50) Who are the superspreaders?

(27:39) Are Donald Trump, Joe Rogan and Elon Musk the superspreaders?

(35:18) Malcolm Gladwell about the concept of overstories and their influence on the recent election.

(39:09) Julia M. Klein asks which ideas in the book can explain the results of the recent election and the shift toward Republicans.

(41:07) What has Malcolm Gladwell learned from his critics over the years?

(43:38) Andrew DeMillo asks Malcolm Gladwell what advice he would give to politicians who avoid acknowledging their mistakes.

(48:25) Are issues with polling and concerns about response accuracy affecting Malcolm Gladwell’s research?

(51:12) Emily Stewart asks whether there are any aspects of his new sequel that Malcolm Gladwell already feels should be revisited.

(55:55) How can people become more aware of the ways they are changing their minds?

#opentodebate #debate #MalcolmGladwell #NayeemaRaza #TheTippingPoint ‪@malcolmgladwell‬


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