The Real Reason Why Apple NEVER Says A.I. - Apple’s Forbidden Word

Despite the growing trend of major tech companies proliferating the impacts of generative AI and the role it would have on our future, Apple somehow managed to have it’s WWDC 2023 keynote presentations void of the use of the word #AI as ‪@mkbhd‬ put it, Apple’s Forbidden Words.

In this video, I try to answer why it is that Apple never says AI and how it’s part of their sometimes exhaustive pattern/philosophy of saying nothing till there’s something to show.

Thanks for watching.

Relevant links and references
WWDC Keynote: https://www.youtube.com/live/GYkq9Rgo...
Apple’s Forbidden Words ‪@mkbhd‬:    • Apple's Forbidden Words  
Introducing Apple Vision Pro:    • Introducing Apple Vision Pro  
Apple Vision Pro Impressions ‪@mkbhd‬:    • Apple Vision Pro Impressions!  
I Tried a Secret Google Project ‪@mkbhd‬:    • I Tried a Secret Google Project!  
Apple Trademarked Terms: https://www.apple.com/legal/intellect...
Introducing Apple Vision Pro: Apple’s first spatial computer: https://www.apple.com/newsroom/2023/0...
Meta Quest Pro Cost: https://mixed-news.com/en/meta-quest-....
Google Deepming, OpenAI & Anthropic Collaborate on AI Safety: https://fortune.com/2023/05/26/top-a-...
What is Natural Language Processing - IBM: https://www.ibm.com/topics/natural-la....
What is Apple Neural Engine (ANE) and how does it work: https://www.makeuseof.com/what-is-a-n...
Ways the Original iPhone changed the world: https://www.makeuseof.com/ways-the-or...

Chapters and Key Moments
Intro - 0:00
The Apple Philosophy - 0:28
Why Apple Never Says AI - 1:45
Apple Vision Pro - 3:59
What Exactly is Apple Vision Pro - 4:38
Who NEEDS Apple Vision Pro - 6:39
Why The Apple Vision Pro was Created - 8:22
Roundup - 11:07

Thanks again for watching, leave a comment with your questions and/or suggestions.

#AppleVisionPro #WWDC #Apple