Скачать или смотреть Your 2026 Marketing Game Plan: What to Keep, Drop & Double Down On

Marketing is getting noisier. Audiences are getting smarter. Budgets are tighter.

So in 2026, success isn’t about doing more — it’s about doing what actually works.



In this episode of the Digital Success for Business Podcast, Leanne Cohens, Founder of Marketing Leap, walks you through how to build a clear, focused marketing game plan for 2026 by identifying what to keep, what to drop, and where to double down for real results.



Drawing on 12+ years running a digital agency and hands-on experience across finance, tech, health, manufacturing, tourism, and professional services, Leanne breaks down the patterns she sees repeatedly in businesses that grow — and those that stay stuck.



This is a strategic, no-hype episode designed to help business owners simplify their marketing, cut wasted effort, and enter 2026 with clarity instead of chaos.

✅ What You’ll Learn in This Episode



• The core marketing foundations that still work — and why you should protect them


• The tactics draining your time, energy, and budget that need to be retired


• How SEO, AI, and search behaviour are evolving in 2026 (and what actually matters now)


• Where to double down for the highest ROI without corporate-sized budgets


• How to simplify your tech stack, content, and follow-up systems


• What winning businesses are doing differently as they head into 2026


🔑 Key Quotes to Remember



• “2026 isn’t about doing more marketing — it’s about doing what actually works.”


• “The businesses that grow in 2026 won’t chase trends. They’ll double down on clarity.”


• “If your marketing feels overwhelming, the problem isn’t effort — it’s focus.”


⏱️ Episode Timestamps


00:00 Introduction: The Marketing Landscape in 2026

00:41 Welcome to the Digital Successful Business Podcast

01:25 Key Marketing Strategies for 2026

02:07 Foundations That Still Matter

02:48 The Importance of Brand Story and Customer Understanding

04:20 SEO and Search Evolution with AI

06:06 The Power of Follow-Up and Email Marketing

07:10 Paid Ads and Offline Integration

08:26 What to Drop in 2026

11:34 Doubling Down on Effective Strategies

15:50 Conclusion: Simplify and Amplify Your Marketing

📣 Final Takeaway + CTA


Your 2026 marketing plan doesn’t need to be complicated — it needs to be clear.



If listening to this episode has you thinking “I need help implementing this”, that’s exactly what we do at Marketing Leap.



Whether you need:




• a Fractional CMO to lead strategy and execution


• a Done-For-You marketing team


• or a 90-Day Strategy Intensive to map your 2026 roadmap




We help businesses move from overwhelm to momentum.



👉 Learn more or book your strategy session at https://marketingleap.net

🎧 While You Relax Over Christmas Week


This episode is intentionally reflective, its a pause-and-plan listen you can come back to between Christmas and New Year as you shape your 2026 priorities.



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