Скачать или смотреть Unpacked: Carbon Labeling with Cocokind Packaging

Let’s join Brent on an expedition to find a rare specimen in the wilds of the aisles at your local grocery store: This elusive creature goes by the name Cocokind. And it’s not the brand that’s hard to find, it's the carbon labeling on their pack that makes them so rare.

So, what is carbon labeling? Basically, it’s like a nutrition label… but for sustainability. And it’s rare because it demands precious space on the packaging and, even more challenging, requires transparency from the brand. While it’s not a full life cycle assessment (LCA), it’s a focused application of that analysis, shared directly with consumers.

Carbon Labeling—and the brands that embrace it—are tapping into something much bigger than radical honesty. They’re taking a step toward the future by putting their carbon footprint front and center.
Have you discovered other brands with carbon labeling? Classify them below!

#PackagingDesign #Sustainability #CarbonLabels #DesignMatters