Secrets of Schbang Becoming Top Digital Marketing Agency in India | Harshil Karia x Sorav Jain

Welcome to our podcast “Grow Your Influence” by Sorav Jain.

This time we have Mr. Harshil Karia, Founder of Schbang, in this info-packed episode of sharing the keys to rapidly growing a digital marketing agency.

Learn the must-have skills Harshil looks for when hiring, the future of digital marketing, and his advice for agency leaders and freelancers.

Harshil also reveals Schbang's pitching strategy, their most revenue-driving sectors, how they tackle attrition with young teams, and more.

Additional highlights include discussion around overlooked marketing streams, unique job applications, inspiration from Gen Z, and the biggest mistakes Harshil has made.

If you want to understand what it takes to build a successful digital agency and scale it quickly, this candid conversation is a must-listen.

Tune in for Harshil's wisdom as both an entrepreneur and marketing expert.

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Connect with our guest:
Instagram:   / harshiljkaria  
LinkedIn:   / harshilk  

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Now, let's dive into the highlights of our engaging discussion with the leaders of WRM, pioneers in the digital marketing and movie marketing niche.

Timestamps:

0:00 - Key pointers of the podcast
1:02 - Guest Introduction
2:17 - What are the key skills of digital marketing that you consider while hiring a candidate?
3:53 - What do you think is the future of digital marketing?
6:08 - Do you think this is the right time to build a career in digital marketing?
8:26 - Digital marketing freelancing culture is becoming popular; what advice would you give to these folks?
10:44 - What's one of the most ignored streams of digital marketing that has a massive impact and career growth?
12:55 - What does it take for someone to grow faster in a digital marketing agency?
16:19 - What is the most unique application you have come across that blew your mind?
17:22 - Have you ever recruited a candidate because they set a good rapport with you on social media?
18:57 - What piece of advice would you give to someone who is starting a new digital marketing agency?
20:40 - How does one scale up a digital marketing agency?
24:30 - Schbang started in 2015 and has grown exponentially in 8 years; what is the secret of this success?
27:18 - Schbang's size tripled in almost 3 years; what is the secret to this growth?
34:10 - What does Schbang's digital marketing pitch look like?
42:45 - Which vertical gives you the maximum revenue?
45:57 - The average tenure of a Schbang employee is 1.3 years; what are you doing with regards to attrition?
48:45 - Tech Integration, AI, CGI, and more; what have you adapted to?
52:47 - How do you identify second-in-line leaders inside a digital marketing agency?
55:29 - Who inspires you the most?
56:36 - Do you believe social media makes people anxious?
57:12 - What is the biggest mistake you have made as a leader?
58:29 - What is the best advice you have ever heard?
59:35 - What inspires you the most about Gen Z?
1:01:24 - Conclusion

Podcast Equipment:

Camera - Sony a7sii
Lens - Sony 24 - 105mm, Sony 50mm, Sony 17 - 28mm
Mic - Shure SM7B
Light - Godox SL 200, Godox SL 150z

About us:

Hosted by Sorav Jain, a leading voice in social media and digital marketing, "Grow Your Influence" brings together industry experts and influencers to share their stories and strategies in the fast-evolving digital world. Thank you for tuning in to this insightful episode, packed with valuable lessons and innovative ideas.