Скачать или смотреть Ep37: Designing Customer-Centric Railway Stations

In episode 37 of the CXD Podcast, Oliver King is joined by Kim Quazi, Director of Architecture at Arup, as they explore the intersection of architecture and customer experience in the context of railway stations. They discuss the importance of human connection in civic spaces and how station design has evolved over time. Kim emphasizes the need for a customer-centric approach in architecture, the significance of social value in railway investments, and the dual perspectives of inside-out and outside-in design methodologies. In this conversation, they discuss metrics for measuring architectural success and the impact of well-designed buildings on organizational culture. Kim emphasizes the need for sustainable design that allows for adaptability and longevity, while also advocating for a customer-centric approach in architecture.

Connect with Kim Quazi -   / kim-quazi-0052619  

Download your copy of our Customer Experience Checklist for Rail here - https://resources.engineservicedesign...

Chapters:

01:56: The Role of Architecture in Customer Experience 
03:37: Human Connection and Civic Pride in Stations
05:38: What Does Good Station Design Look Like?
08:26: How You Talk About Customers
15:27: The Importance of Personas
18:38: The Role of Retail Within the Rail Environment
20:14: Rail's Role in Social Value
22:32: Inside-Out vs. Outside-In Design Approaches 
25:12: Measuring Success in Architectural Design 
28:22: The Impact of Architecture in Organisational Culture
31:02: Sustainable Design and Longevity 
32:16: Customer-Centric Design in Various Contexts