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The video discusses the declining popularity of Kota as a premier coaching destination for competitive exams like JEE and NEET. ABJ Sir attributes this decline to several factors:

1. **Increased accessibility of quality education**: The rise of online learning platforms and the expansion of coaching centers to smaller cities have made it easier for students to access high-quality education without having to relocate to Kota.

2. **Home comforts and pandemic impact**: The COVID-19 pandemic highlighted the benefits of online learning, and many students have found it more convenient and comfortable to study from home.

3. **Cost-effectiveness**: Online learning options are often more affordable than traditional coaching institutes in Kota, making them attractive to students and parents.

4. **Changing student preferences**: Students are increasingly seeking a balance between academic rigor and personal well-being, and they are less willing to compromise on factors such as home comforts and social life.

ABJ Sir concludes that while Kota may no longer be the only destination for serious exam preparation, it will continue to play a significant role in the education landscape. However, the future of coaching will likely involve a blend of online and offline learning, with students having more options and flexibility in choosing where and how they study.

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