534. The Medium is the Message I Marshall McLuhan I Media Theories

Описание к видео 534. The Medium is the Message I Marshall McLuhan I Media Theories

"The medium is the message" is a phrase coined by the Canadian communication theorist Marshall McLuhan and the name of the first chapter in his Understanding Media: The Extensions of Man, published in 1964. McLuhan proposes that a communication medium itself, not the messages it carries, should be the primary focus of study. He showed that artifacts such as media affect any society by their characteristics, or content. This video talks about the basic concepts of 'The Medium is the Message' with appropriate examples.
#TheMediumIsTheMessage #MarshallMcluhan #MediaTheories

For any query/suggestion : [email protected]
Join us on Facebook :   / masscommjunction  

Комментарии

Информация по комментариям в разработке

Похожие видео