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[VIDEO PODCAST] Welcome to the second episode of The Nicki Sun Show! In honor of Filipino American History Month, we're invited into the home of Filipino food content creator Jeanelle Castro aka @Jeanelleats as she generously shares the secret recipe to her success, amassing over 1.35 million subscribers in just under 2 years. Hear the strategy she used, why showcasing her Filipino culture through food is so important to her, and all the fun stories in between that led to making YouTube her full-time dream job!

00:00 The Nicki Sun Show opener
00:39 Who is Jeanelleats?
02:00 What inspired Jeanelle to start her YouTube channel
02:45 How Jeanelle's full-time job motivated her to start YouTube
04:40 Getting ideas from a career coach
06:25 Capricorns and favorite memes
08:05 The date everything changed
10:00 The strategy Jeanelle used to exponentially grow
15:15 Hitting 1 million subscribers
17:30 Gratitude attitude and abundance
19:00 Jeanelle's grandmother's lumpia receipe
20:20 "You make me proud to be Filipina"
22:18 How Jeanelle plans out her content
25:08 Jeanelle's production process
27:20 When Jeanelle felt she was a "YouTuber"
30:48 Jeanelle's manifestation and next steps
32:00 Jeanelle's favorite horror movie
33:00 Hello Barcelona and Japan
34:25 Jeanelle's dream home, YouTube Studio, Kitchen, and Wardrobe
38:34 Another side of Jeanelle
40:09 How to prevent burnout and decompress
42:04 Working with her boyfriend Doug
43:00 Relationship advice for other YouTube couples
46:32 Is Jeanelle always happy?
48:23 What is Jeanelle's favorite video she's ever made?
50:52 Words of wisdom from Jeanelle to young women
53:45 The moment Jeanelle realized she needed to stand up for herself
56:00 Shoutout to ‪@CupofTJ‬
56:37 End Credits

Resources Mentioned:
Jeanelle's YouTube: ‪@Jeanelleats‬
Jeanelle's Official Website: https://jeanelleats.com/
Jeanelle on Instagram: ⁠@jeanelleats

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