Sneaker Expert Jeff Staple Answers Sneaker Questions From Twitter | Tech Support | WIRED

Renowned sneaker expert and designer Jeff Staple answers your sneaker-centric questions from Twitter. Why do Air Jordans remain so enduringly popular? Was the Reebok Pump better than Nike Air? What actually goes into the process of making a shoe? And does Jeff think nostalgia is holding innovation in the sneaker industry back? Answers to all these questions (and more) await.

Director: Justin Wolfson
Director of Photography: Grant Bell
Editor: Shandor Garrison
Expert: Jeff Staple
Line Producer: Joseph Buscemi
Associate Producer: Brandon White
Production Manager: Peter Brunette
Production Coordinator: Kevin Balash
Casting Producer: Nicholas Sawyer
Camera Operator: Lucas Vilicich
Sound Mixer: Kari Barber
Production Assistant: Jordan Crucchiola
Post Production Supervisor: Alexa Deutsch
Post Production Coordinator: Ian Bryant
Supervising Editor: Doug Larsen
Additional Editor: Paul Tael
Assistant Editor: Courtney Karwal

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