Segways, Scooters, and the Search for the Next Big Thing | The Big Con Podcast

The Segway was once hailed as the revolutionary personal transportation device that would change the world. But its journey from hyped-up invention to punchline in popular culture is a captivating case study in the complexities of innovation.
Join Dale and Emily as they explore the Segway saga - from the lofty predictions of it being "bigger than the internet" to its eventual downfall. But was the Segway truly a failure? Or could it be considered a stepping stone towards the next big thing in urban mobility?
As the Segway company shifted focus to scooters and other emerging transportation tech, we'll dive into the lessons learned and the challenges faced in adapting to changing market demands and regulatory landscapes.
This episode is a must-listen for anyone fascinated by the ups and downs of product development, the power of branding and perception, and the relentless search for the next breakthrough innovation.
Key Takeaways:

The fine line between an "invention" and a true "innovation"
The importance of adaptability and iteration in product design
Navigating regulatory hurdles and working with policymakers
Lessons from the Segway's journey that apply to any emerging technology

So strap on your helmet and get ready to ride the wave of innovation and disruption alongside Dale and Emily. Hit that subscribe button to stay tuned for more insights from The Big Con podcast!

📕Show Menu - https://bit.ly/bcpshowmenu

The Big Con Podcast: Emily and Dale are bringing you in on the Con. Strategy doesn't have to be something only those who master PowerPoint can do; we're making it approachable to everyone! The Big Con podcast is dedicated to demystifying and simplifying the world of strategy, exploring the businesses and individuals who've either harnessed it for success or missed the mark.
Subscribe and follow today to get all new episodes in your feed immediately.