Скачать или смотреть Salesforce Lead Management: Learn to Organize, Manage, Qualify and Convert Leads Efficiently!

I've seen enough examples of companies that cannot figure out how to best use leads, and the overly simplistic definition of "leads is where you put your prospects or potential customers" leaves a lot open for misinterpretation.

Are leads not working for you? Well this is a video for that! With this guideline, you will hopefully be able to qualify and convert your leads efficiently, avoiding issues with user adoption and needing to move contacts back to leads.

It's time once and for all to answer:

1-) From a Salesforce perspective, what are Leads?
2-) Which departments should be using Leads
3-) Should you even use Leads in your organization

** Chapters **

0:00 Intro
0:18 The problem with Leads as they are defined
0:45 Cumbersome Leads
3:32 What is a Salesforce Lead?
5:00 Who should use Leads in your organization
6:51 Who should NOT be using Leads in your organization
7:47 Should YOU use the Leads object in Salesforce?
8:46 Examples for Leads use (or avoidance)