Sustainability consultant explains Japan's obsession with plastic and Japan's view on sustainability

Meet JJ Walsh, a sustainability consultant based in Hiroshima, who helps Japanese businesses develop sustainability-focused tourism and business marketing strategies.

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⏰Timestamps⏰

0:00 Intro
0:32 Meet JJ Walsh
2:41 Move to Hiroshima
5:45 Focus on sustainability
12:22 Using sustainability to appeal to tourists
17:37 Appealing to local tourists
23:31 Japan's view of sustainability
26:22 Japan needs more regulation
28:17 The importance of training
31:07 The influence of social media on sustainability
36:34 Influences growing up in Hawaii
42:47 Japan's reluctance to give up plastic bags
45:11 Recycled plastic is a lie
51:10 Using media to promote sustainability
57:19 The future of sustainability in Japan
1:00:00 Advice for sustainability activism
1:09:55 Where to learn more about sustainability

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Follow JJ Walsh:

   / @seeksustainablejapan  
https://www.x.com/jjwalsh
  / inboundambassador  
  / jjwalsh-inbound-ambassador  
  / jjwalsh  
https://www.buymeacoffee.com/jjwalsh

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https://www.x.com/unpacking_japan
  / unpackingjapan  
  / unpackingjapan  
   / @unpackingjapanshorts  

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