Скачать или смотреть Presenting Services & Converting Clients [Lesson 9 of Beginners Course: How to Become a Consultant]

In this lesson, we explore the crucial steps consultants need to take to convert leads into paying clients. We'll cover essential topics such as conducting thorough research on your client's industry, client needs, and client team. Further, we'll explain what are the most important elements of impactful presentations during client meetings. Finally, we'll discuss writing comprehensive proposals and activities for successful follow-ups. This session is designed to provide you with a thorough understanding of the entire conversion process.

LINKS FROM THE VIDEO
► (course) How to Grow Your Cybersecurity, ISO, or AI Consultancy: Advanced Course https://advisera.co/GrowYourConsultan...
► (podcast) Secure & Simple Podcast    • Secure & Simple — Podcast for Consultants ...  
► (article) ISO 27001 Implementation Guide: Checklist of Steps, Timing, and Costs involved https://advisera.co/Implementation-Gu...
► (article) 16 implementation steps for NIS 2 cybersecurity risk management measures https://advisera.co/NIS2-15-Implement...
► (article) 18 steps to comply with DORA requirements https://advisera.co/dora-18-steps-for...
► (article) Checklist of ISO 9001 implementation & certification steps https://advisera.com/9001academy/know...

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I'm Dejan Kosutic, CEO at Advisera - my field of expertise is ISO 27001, NIS2, and DORA compliance, as well as cybersecurity governance.

00:00 Introduction to Converting Leads into Clients
00:47 Researching Your Potential Clients
02:06 Conducting the Discovery Call
03:37 Preparing for the Main Meeting
06:40 How to Build Trust
07:26 Writing a Winning Proposal
08:20 Effective Follow-Up Activities
09:15 Additional Resources for Consultants

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