Скачать или смотреть Best Buy vs. Amazon: The Blueprint for Beating a Giant on Its Own Turf

In 2012, Best Buy was given a death sentence by Amazon and "showrooming." Yet, within a decade, it engineered one of retail's most stunning comebacks. This episode deconstructs the "Renew Blue" playbook: the daring decision to price-match Amazon, the genius of turning stores into shipping hubs, and the bet on human expertise that a website could never replace.

In this episode of The Blueprint, we map out the exact strategy that transformed a doomed big-box chain into a modern retail survivor and what it teaches us about competing with giants.

📚 DEEPER DIVE:
For more on corporate turnarounds, read "The Heart of Business" by Hubert Joly.

🔍 SOURCES:
Best Buy's "Renew Blue" investor presentations and annual reports (2012-2015). Analyst reports on the "showrooming" phenomenon. Case studies from Harvard Business Review on omni-channel retail.

Can you think of another "dying" business that could use a blueprint like Best Buy's? Discuss below.

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