Скачать или смотреть Distribution Strategy

Source:
https://www.podbean.com/eau/pb-a2ujh-...

This episode is an excellent conversation originally recorded in 2015. 
 
“Sales is a big part of distribution strategy, but we talk about distribution strategy differently at Pragmatic. Distribution strategy is how customers prefer to receive, use and buy your product” - Paul Young
This episode features Pragmatic instructor Paul Young, who shares examples of distribution strategy and the different models around them.
He discusses:
Why distribution strategy can be innovative
Indirect or direct distribution strategy examples
Integration as a distribution strategy
Am outside-in approach to distribution strategy