What Happened To LRG Clothing : The Rise And Fall Of A Streetwear Brand

How many remember LRG clothing? In the early 2000s Lifted Research Group was one of the leading brands that saw urban fashion make the transition into what we today call Streetwear.

There was a time that they were all over the place, worn by some of the hottest up and coming rappers in the game and respected as leaders in the industry.But like many brands from back then, LRG just ain't what she used to be.

This is the Rise and Fall of LRG Clothing.


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If you liked this video then you should check out the others in our Rise and Fall Of A Streetwear Brand Series:

What Happened To Crooks and Castles: https://www.youtube.com/watch?v=cD-ia...

What Happened To Alife: https://www.youtube.com/watch?v=6PCDS...

What Happened To Diamond Supply Co. : https://www.youtube.com/watch?v=uSwr6...

What Happened To Billionaire Boys Club/Icecream : https://www.youtube.com/watch?v=BUlyW...