NWES2024: Dance Cams, Mascots, and Giveaways: What Your Event Can Learn from Live Sports

Going to a live sporting event is all about creating memories – from dollar dog nights and kiss cams, to proposals, mascots and team chants. Your favorite memory could be with the Mariners, Seattle Seahawks, Seattle Storm, or Portland Blazers or your hometown team. For Logan, it was watching the Philly Phanatic hex the pitcher from the opposing team. As event planners, creators, and hosts, we’re all looking to bring a drop of that excitement and fun to our event programming at galas, conferences, webinars, and more. Logan brings her experience producing at the Tokyo Summer Olympics, Pan American Games, and college basketball’s March Madness for a fireside chat on how you can take inspiration from the sports world and add fresh magic to your next event program.

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