Building A Brand That Has No Competition with Rachel Traxler and Eden Strader - the Gold Biz Podcast

We're diving into the essential elements of creating a unique and competition-proof photography brand. We discuss how to stay true to your mission while adapting to industry changes, and offer actionable steps to lay a strong business foundation. Eden shares insightful personal branding stories and practical advice on incorporating storytelling and personal traits into your business. This episode provides valuable guidance on making your brand a true reflection of yourself, ensuring an authentic and memorable client experience. Watch this episode on YouTube or Spotify video!

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☀️Time stamps☀️
00:00 Intro: Building a Brand with No Competition
00:35 Insights on Branding
02:15 Defining Your Brand: Beyond Aesthetics
03:19 Personal Branding: Reflecting Your Unique Self
09:59 Storytelling in Branding: Making an Impact
19:23 Action Steps: Building a Strong Brand Foundation
22:46 Conclusion: Aligning Your Brand and Business

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